Biography

From illegal ivory and luxury chocolate bars to perfumes and packets of cigarettes, I’ve had a lot of fun working out how to track a wide range of objects around the world. The creative challenge is enjoyable, but the reality always needs to be kept front of mind — my clients approach me with a serious problem to be solved and apart from thinking tracking technology may solve it, they have no idea how to go about it.

Working with various organisations, companies and police departments using GPS trackers as part of covert intelligence or corporate investigations I have gained significant experience of implementing GPS tracking technology. 

 

 

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Brief Timeline of Major Developments / Projects

2003 A stolen handbag starts a series of events leading to establishing the first specialist GPS tracking business in UK. Located manufacturer of small tracking device, primarily aimed at the hunting market to be used as a dog tracker. Began development of PC and Compaq iPAQ hand-held tracking and mapping platform based on Tom Tom mapping, various GSM modems and microsoft.net

2003 – 2005 Projects with UK government. Supplied tracking solutions to various civilian commercial organisations operating in Iraq and Afghanistan. Included solving expensive equipment thefts in Iraq by repurposing Inmarsat terminals that were primarily developed for the shipping industry

2006 – 2010 Consultancy with multiple East African governments on container security projects working with partners and suppliers of RFID, X-Ray scanning and finance initiatives. Sales of realtime vehicle tracking and container tracking technology in USA, Latin America, Middle East, Africa & Europe. 

2010 – 2016 Saw the emergence of a need within the logistics market for realtime package tracking. Integrated small form factor hardware with A-GPS enhanced positioning technology into a simple easy to use solution with no monthly contracts called “Track In A Pack”. Built a network of websites to research single use and disposable tracking. Achieved multiple 1st page results on Google for ‘GPS tracking’ related searches. Sold 1000s of devices to organisations throughout the USA and Europe.

2017 – 2020 Worked with manufacturer of diver tracking and communicating technology in USA for special forces combat divers. Launched new tracking solution called mytrackingdevices.com. Tracked 1st class relics of Saint Pio on tour around churches in USA. 

2020 US Election – provided tracking technology to ensure paper ballots arrived at polling stations. 

2021 – 2024 Provided tracking solution to Covid vaccine distributors. Merged trackinapack and mytrackingdevices with Tive Inc. Helped launch Tive in UK and Ireland. Joined Frigga and helped with sales and marketing of cold chain tracking technology in UK and Ireland. Launched Strategic Tracking in March 2024.

In the media...
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Strategic Tracking consultant, Matthew Holland, speaking about using realtime tracking in supply chains at Manufacturing & Supply Chain Conference & Exhibition in Dublin 2022
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Matt Holland  talks to Chris White about how supply chain disruption now requires new technical solutions that improve transparency and allow for immediate fixes.

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Matthew Holland talks with Emma Murray of Meantime Communications as part of the Meet the Experts interviews. Matt looks at the emerging trends and where customers are in need of help.

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Matthew Holland discusses AI and automation as well as the emergence of smart label technology.

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In this episode, Matthew Holland talks with fellow guests regarding:

  • What visibility and transparency tools can help companies adapt to new market scenarios?
  • How are digital tools evolving to take us towards a more agile and resilient supply chain?
  • How can you safeguard your global supply chain and strengthen it against future disruptions?

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Testimonials

Matthew is dedicated and have extensive experience in cold chain logistics and in tracking devices. I had the pleasure working with him on some projects and he is a pleasure working with. And he is really positive and great working together with.
Hallvard Johansen
Sales Director
I recommend Matt to any position that requires market understanding, high level of people skills, autonomy still team work but most importantly integrity. It was a total pleasure to work with Matt
Alex Guillen
Corporate Strategy
I have been working with Matt for almost the last two years within Tive, and can't say as much I have appreciated Matt not only for his multiple business qualities, great and methodological sales person, his knowledge of the tech ecosystem and the industry, keen to embrace new tool
Brice Marion
Start-up Advisor

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